Content, Copy & Creative Specialist                
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Content, Copy & Creative Specialist

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You:

You are an exceptional writer and communicator with a deep understanding of how to capture attention, build trust, and drive action through words.


You have a proven track record of creating high-performing email campaigns, engaging content, and clear, compelling messaging that cuts through crowded inboxes and noisy social feeds.  

You are plugged into the world of photography and adventure. Whether it’s new gear, techniques, or highlights from our latest trips, you stay current and speak the language of our audience with authenticity. You understand what resonates, and you know how to turn that insight into content that creates excitement and drives action.  

You are excited about helping to develop and maintain a consistent brand voice and continuously improve how we communicate with our audience. You are highly organized, self-directed, and accountable. In a remote environment, you manage your time effectively, hit deadlines consistently, and take ownership of outcomes without needing to be chased.  

If the above description doesn’t match you EXACTLY, this is not the position for you!
However… if that is YOU and you’re excited to help inspire and connect with photographers around the world… read on!


The Job:  

The primary focus of this role is email marketing and crafting campaigns that capture attention, communicate our unique advantages, and ultimately drive bookingsAdditionally, this role will support and expand our presence across social platforms including Facebook, Instagram, LinkedIn, and YouTuberegularly working with the team to help deliver value to our followers, and strengthening our voice in the adventure travel industry. 

We are a data-driven company, and this role would require a candidate who's comfortable using CRMs, marketing automations, and using accountability software like Asana. You monitor results, identify opportunities for improvement, and continuously refine messaging and strategy to increase engagement and conversion. 
 
Ultimately, this role is the voice of Backcountry Journeys, and will shape how we connect with our audience, communicate our value, and inspire photographers to join us on adventures around the world. 

Us:  

We’reBackcountry Journeys.We’rea group of outdoor photography nerds that love exploration& adventure.You’llget to work with a fun, hard-working crew of like-minded,outdoor photographers, travel to exciting destinations around the globe & also spend a good deal of time at home doing what you love.  
 
Did we mention this is a remote position? Job done, missionaccomplished?Goski,climbor mountainbike aftera hardday’swork.We are all about work-life-balance at BCJ. We workhard,we play hard! 
 
Our purposeat BCJis to create & inspire a profound, positive impact on the quality of life for people & wildlife byfacilitatingunequaled nature photography travel experiences. 
 
Ifyou + the job + us resonates with you, fill out an application. We’realways looking for GREAT people to join our team. 
 
Core Responsibilities

  • Drafting and scheduling high-quality branded content across emails, blogs, and social platforms 
  • Building professional, visually-appealing graphics for use across marketing content 
  • Analyzing trends and performance through our CRM and third-party platforms such as google analytics, etc. 
  • Responsible for approving, managing & editing copy & images submitted by trip leaders & 3rd party contributors 
  • Maintaining a unified brand visual style & cadence across marketing channels 
  • Regularly experimenting with marketing automation tools to help personalize content & improve engagement 
  • Organizing our marketing calendar to stay up to date with trip launches & promotional events 
  • Collaborating with team members to solve issues and brainstorm new initiatives 
  • Connecting with industry partners to explore opportunities for content & collaboration 

Skills
  • Basic photography knowledge  
  • 2+ years of marketing expertise, including digital and e-communications  
  • Experience in website content development and management  
  • Experience creating content and developing targeted campaigns.  
  • Proven problem solver - ability to think ahead and multitask  
  • Critical attention to detail and high standards of organizational quality  
  • Positive, flexible, solution-oriented, and excited to work with a diverse team  
  • Mature, coachable, and happy doing high-level projects as well as low-level design tasks (there will be a mix of both!)  
  • Outstanding communication skills (both written and verbal) — you have a knack for offering constructive feedback, effective delegation, and ensuring everyone on your team is on the same page  
  • Willingness to travel and work additional hours as necessary, including nights and weekend 

Benefits:

  • Competitive compensation with bonus potential
  • Two weeks of paid time off
  • Opportunities to join in on trips and see what we're all about!

This is a remote work / home-based position. Please note that all candidates must have the following:  
 
  • Reliable Home Office (PC, Printer, Phone, etc.) with dual monitors. 
  • Reliable, high-speedWi-Fi connection 
  • Quiet, dedicatedworkplace(coffee shops, kitchens & living roomswon’tcut it) 

Application Instructions:  
 
Ifyou’dlike to be considered for thisrolepleasesubmitthe application below along with the following: 
 
*Please note that applications without the following will not be reviewed.  
  
  • Cover letter and PDF of your resume 
  • A 3-minute video introduction telling us about yourselfand why we want to interview you! 
  • digital portfolio showcasing relevant sales and marketing work 
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