Company Summary:
Backcountry Journeys (BCJ) is an adventure travel company that connects people with amazing outdoor experiences. We cater to photography enthusiasts and bring them to some of the most iconic destinations globally. From viewing Polar Bears and the northern lights in the Arctic Circle, to the wonderland of Iceland, to the jungles of Costa Rica and the Amazon rainforest in Brazil to all the iconic National Parks in North America, and finally on safari in Africa and India.

We’re a group of outdoor guides, photography professionals and logistics experts that love exploration & adventure. With BCJ, you’ll get to work with a fun, hard-working crew of like-minded, outdoor enthusiasts, travel to exciting destinations around the globe & also spend a good deal of time at home doing what you love. BCJ offers a remote employment opportunity with competitive compensation and benefits in the outdoor industry. We are all about work-life balance at BCJ. We work hard, we play harder!

Our purpose at Backcountry Journeys is connecting passionate people to exceptional experiences through our world-class landscape & wildlife photography tours, workshops & safaris.

If you + the job + us resonates with you - give us a call. We’re always looking for GREAT people to join our team.

Position Summary:

This role is meant to be the gatekeeper between our brand and the guests who are considering one of our photography adventures. In this role, you'll be primarily responsible for driving interest through email content, helping our brand stand out in a sea of flooded inboxes, and conveying the value of our experience. You will also work to broaden our reach through social channels (Facebook, Instagram, LinkedIn, & YouTube), regularly working with the team to help deliver value to our followers, and strengthening our voice in the adventure travel industry. You would also be encouraged to stay in tune with the latest in photography; writing content that engages our passionate photography audience about the newest gear, tips & tricks, and highlights our newest trips.

As a remote position, you'd be expected to be a self-starter, skilled in time management, and organized in your day-to-day efforts. We are a data-driven company, and this role would require a candidate who's comfortable using CRMs, marketing automations, and using accountability software like Asana.

We believe strongly in work-life balance at BCJ, but there might be times when fires need to be put out, or urgent problems need to be addressed outside normal business hours.

General Duties and Responsibilities:

Drafting and Scheduling High-Quality Branded Content Across Emails, Blogs, and Social Platforms
Building Professional, Visually-Appealing Graphics For Use Across Marketing Content
Analyzing Trends and Performance Through Our CRM and Third-Party platforms such as Google Analytics, etc.
Responsible For Approving, Managing & Editing Copy & Images Submitted By Trip Leaders & 3rd Party Contributors
Maintaining a Unified Brand Visual Style & Cadence Across Marketing Channels
Regularly Experimenting With Marketing Automation Tools To Help Personalize Content & Improve Engagement
Organizing Our Marketing Calendar To Stay Up To Date With Trip Launches & Promotional Events
Collaborating With Team Members to Solve Issues and Brainstorm New Initiatives
Connecting With Industry Partners To Explore Opportunities For Content & Collaboration

Job requirements:

Basic photography knowledge
2+ years of marketing expertise, including digital and e-communications

Experience in website content development and management
Experience in creating content and developing targeted campaigns.
Proven problem solver - ability to think ahead and multitask
Critical attention to detail and high standards of organizational quality
Positive, flexible, solution-oriented, and excited to work with a diverse team

Mature, coachable, and happy doing high-level projects as well as low-level design tasks (there will be a mix of both!)
Outstanding communication skills (both written and verbal) — you have a knack for offering constructive feedback, effective delegation, and ensuring everyone on your team is on the same page
Willingness to travel and work additional hours as necessary, including nights and weekend

Benefits

Competitive compensation with bonus potential

Two weeks of paid time off
Opportunities to join in on trips to see what we’re all about!
Health Insurance Equivalent Payments after 90 days.
10 paid company holidays

This is a remote work / home-based position. Please note that all candidates must have the following:

A laptop or computer that is compatible with Microsoft and Adobe products
Printer
Reliable, high-speed Wi-Fi connection
Quiet, dedicated workplace (sorry, coffee shops, kitchens & living rooms won’t cut it)

Compensation:

Salary range for this position is: $42,000 - $55,000
Position is eligible for an annual merit increase (typically 3% - 5%)
Position is eligible for a discretionary bonus of up to 5%

Application Instructions:
If you’d like to be considered for this role, please submit the application below along with:

Cover letter and PDF of your resume
A 3-minute video introduction telling us about yourself & why we want to interview you!
Pre-Employment Assessment (you will be directed to our assessment once you submit your application below)
A digital portfolio showcasing relevant sales and marketing work

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